ARCHIVE 3/3/08: Orlando Sentinel Exaggerates WWE Profits by $134.8 Million

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As blog readers know, I’ve made a hobby horse out of the Orlando Sentinel’s absurd “Countdown to WrestleMania” coverage, and the near-certainty that World Wrestling Entertainment flacks are in bed with the newspaper’s editors.

Orlando Sentinel Exaggerates WWE Profits by $134.8 Million

Monday, March 3rd, 2008

As blog readers know, I’ve made a hobby horse out of the Orlando Sentinel’s absurd “Countdown to WrestleMania” coverage, and the near-certainty that World Wrestling Entertainment flacks are in bed with the newspaper’s editors.

On the Wrestling Observer Newsletter website, Dave Meltzer points out that the Sentinel’s Sunday story about WWE’s finances lists $186.9 million in profits last year. The actual number is $52.1 million. Either number makes the point that “sports entertainment” is big business. But what’s an extra $134 million or so between friends?

Irv Muchnick

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Concussion Inc. - Author Irvin Muchnick